If your business isn't on Facebook, you don't exist. It used to be said that if it's not on the Internet, it doesn't exist. Well, that needs to be taken a step further. Almost everybody is using social networking sites, especially the younger generations. Can your business afford to be missing out on those markets?
The world of social media is ever-changing. It’s important to keep current on best practices to ensure that you’re doing all you can to keep your marketing campaigns and initiatives fresh. [source: Social Media Today] The team at Vocus has researched the latest and greatest trends in marketing on Facebook, Twitter, Google+, Flickr, Pinterest, Instagram,
A host of PR and marketing strategies exist for building customer awareness. But one area often overlooked is social media. [source: The Guardian] For many small businesses, expensive advertising campaigns or big, splashy PR stunts simply aren't an option. This means that in the initial phases, business owners are faced with a challenge: how to
Did you know that Twitter has 255 million active users who collectively send 500 million tweets each and every day? What if I told you that there are more than 50 million Facebook Pages, that 20 billion photos have been uploaded to Instagram or that 5 percent of all selfies on social media are shared
It is not enough for small businesses to just have a good marketing strategy, it needs to be great and it needs to include social. Small businesses are often referred to as “the backbone of the economy” and there’s a reason why: they create jobs, they stimulate local economies and they foster community. [source: InfusionSoft]