Having a Facebook & Twitter Page is Not Enough. So you decided to jump into social networking and set up a Facebook and Twitter page for your business. So what? More and more companies are getting into social media so their customers can “find them”, but if you are not using it correctly you may
Why Facebook Is Not Enough For Your Business Understanding why you need a business Web page! There is an alarming trend among small businesses to substitute Facebook pages for a quality business Website. There is no doubt, that Facebook can be an important tool in your advertising mix, but, it shouldn't be the only one.
It’s well documented that social media has revolutionized how we communicate in our personal and professional lives. For professionals, being active on social networks has become an expectation. Universities and employers are increasingly using social networks like LinkedIn as part of “cyber-vetting” during the application process. It’s important to have a presence on major social
Time to Grow Up Twenty years after the first banner ads popped up online, digital marketing is still in its infancy, according to a recent study from A.T. Kearney and the University of California Berkeley Haas School of Business. [source: A.T. Kearney] Digital media spending will reach $234 billion in 2015, and within two years,
Here are a few benefits of a business being on social media. Once you know the possible benefits, you may be able to figure out what your business could gain. After you have figured this out, you will be able to effectively decide what platforms will suit your business and what type of content you