Few things in this world are absolute. As Benjamin Franklin once said, “In this world nothing can be said to be certain, except death and taxes.” But in the 21st century, there are a few more things that society has grown more sure of — such as the utility of the Internet. [source: Peter Roesler,
The Surprising Basics Business Owners Are Ignoring You'd be surprised by how many business owners would rather stick their heads in the sand and not take advantage of basic online tools to grow their companies. Don't be one of them. [source: Rieva Lesonsky, GrowBiz Media] Ignorance is not bliss. Most people who hear 18th century
How Small Business Owners Are Wrecking Their Own Chances Of Success A couple of weeks ago, I found myself drawn to an article (“Are You An Ignorant Small Business Owner?”) on Amex Open Forum. Certainly not!, I huffed. Then – wait, am I? [source: Forbes] Having read the article, by marketing specialist Rieva Lesonsky, I was relieved
Why small business owners should use social media A common piece of marketing advice that has been repeated over the years is: “Find a need and fill it.” [source: Peter Roesler for BizJournals] The advice has been so valuable because it reminds business owners that there is always a competitive advantage to be found when there is an
10 Reasons Why Small Businesses Should Not Ignore Social Media If your company is feeling a bit skeptical about Social Media Marketing, and whether or not it’s worth the effort, then the below infographic highlights 10 reasons why it may be working better than you realize. [source: Jason Squires]