As most people know, a Website becomes the hub of all other marketing activities. Whether it’s social media, email marketing, direct mail, radio or print advertising, or other marketing methods, typically they all drive traffic to your Website. So, your Website should easily explain who you are, what you do and who you do it
We wouldn’t be writing this article if a majority of small businesses were effectively utilizing digital marketing. Unfortunately, they aren’t. Studies show that 37% of small businesses aren’t using any type of digital marketing and 54% of all small business owners haven’t set up a single social media account. Yet, there’s a 100% chance that
Creative tips for introducing postcards into your marketing mix [source: VistaPrint] Five Tips for Designing an Effective Postcard Choose an interesting graphic or photo that's visually relevant to your business. Remember that more isn’t always better…keep the text brief and easy to scan. Keep it benefit-oriented so customers can immediately understand what’s in it for