Capacity – especially to plan and execute effective marketing strategies – is a big challenge for every small business. In this post, I’ll (Ross Kimbarovsky) offer 10 suggestions for how small businesses can supercharge their marketing efforts by leveraging social media. For each suggestion, I will discuss a basic strategy – for those who simply want to
Build community: Blogs provide you with a chance to share your expertise, knowledge and insights, with a larger audience. An opportunity to connect with a wider audience and build a community is a strong benefit for professionals, businesses and organizations… especially in today’s competitive, 24/seven, on-demand world. Ease of use: Blog software, such as WordPress, is
Small business blogging is a great way to showcase your business, talent and expertise in your business market. If you are already blogging for your business then you know the sales, customer loyalty and attention it can bring your business. Follow these 5 tips to get the most out of your blogging: Check your
Blogging isn’t only useful for customer interaction. It can also improve your search engine ranking: — Blogging delivers fresh content to your Web site on a regular basis that is topic specific and filled with keywords and phrases — search engines love that. — Blogging creates a new page with each entry and search engines index
How many times have you heard someone say, I just want that top search result on Google? For a business Web site, the top spot in the search engine returns can be a lead generating machine. Think about it. Google is where most people go when they are researching. What if there was a way