To stay relevant, you must master the skills behind this year's hottest technology trends. We're not big on setting resolutions only in January at Pluralsight. We believe it's important to strive for excellence year-round, rather than just once a year. [source: Inc.] That said, there's value in using the year's starter months to reassess your
Social media marketing needs an audience to work. But how do you build your social media audience? Here are 39 ways to acquire followers and keep them. [source: Inc Magazine] Social media marketing works only if you actually have fans or followers. This article will walk you through 39 proven methods for increasing your followers
Is having a mobile-ready Website for your business really necessary? Consider, just for starters, these statistics from Visual.ly: Mobile search has grown five times in the past two years. 52% of all local searches are done on a mobile phone. Nine out of 10 mobile searches end in a purchase. You cannot ignore having a mobile
Your online presence is a direct reflection on your real-world business. If your small business is growing, your Website has to grow along with it. Letting one trail behind the other is tantamount to leaving money on the table. Yet many small-business owners don't understand the importance of their digital initiative. Businesses that understand
Be Image Conscious and Flexible “It is essential you think carefully about the image you want to project and spend time on a marketing plan.”— James Caan [source: The Guardian] Marketing is essential for the success of any business. It doesn't matter how great the product or service you are offering is if nobody knows