IBM Marketing Solutions


IBM Marketing Solutions help you attract, delight and grow the loyalty of customers by enriching the ways you engage each of them.

How it Works: IBM Digital

Digital engagement means a lot more than a Website and some online ads. This work to create an ongoing, seamless relationship with clients involves every role at a company.

Become a Digital IBMer

In digital marketing, we are exploring all that is new in our discipline: how marketing is changing; how we are targeting customers in new ways; how channels have transformed; and how data is changing the ways in which we engage with our customers.

Guesswork has finally met its match.

Now agencies can work with Watson to create smarter, more effective campaigns. Watson Marketing helps advertisers uncover hidden insights for any audience, by sifting through billions of data points and spotting trends before they happen in order to improve campaign performance.

IBM Digital Content Marketing

Digital Content Marketing Overview

IBM Digital Content Marketing offers a platform to execute integrated digital campaigns across the Web and through email and social media.

IBM Digital Experience 101

Get a high level overview of the breadth of capabilities provided from an IBM Digital Experience Manager solution.

What makes you Think?

Think is a first-of-its-kind global IBM event that gathers the world’s most inspiring visionaries, leaders, and thinkers in one place.


A Day In The Life

Lisa Seacat DeLuca, Mobile Software Engineer

At the age of 31, Lisa Seacat DeLuca is already IBM’s most prolific female inventor and a technical powerhouse. And she does it from her home office.

Lysa Banks, Lead Architect for Industry Cloud Solutions

Lysa Banks calls IBM “the end-all, be-all of technology careers.” As Lead Architect for Industry Cloud Solutions, she uses technology to make the world a better place.

Aparna Prabhakar, Technology Innovation Program Manager

Aparna Prabhakar isn’t afraid to take risks.

Become a Digital IBMer

In digital marketing, we are exploring all that is new in our discipline: how marketing is changing; how we are targeting customers in new ways; how channels have transformed; and how data is changing the ways in which we engage with our customers.

Why Do You Work?

Commutes. Meetings. Microwave lunches. You deal with it all not just for a paycheck, but because you actually like what you do. And today, with more data, more tools, and more knowledge than anyone before you, you can do the best work of your life.

Welcome to 51 Astor Place

The IBM Watson Group just moved into its slick New York City headquarters.

Never Better

There’s never been a better time to innovate more and worry less.

More than ever before, technology has given us the ability to change the world. Not tomorrow. Not someday soon. Now.

Here’s to innovations big and small, and the technology that exists right now to make it all happen. When everything is securely connected, anything is possible.

By 2018 there will be more than 3.3 billion connected devices. Through the Internet of Things and connected infrastructures we are helping to make our cities smart.

What excites our team more than anything? The infinite possibilities for our partnerships. There’s never been a better time to change the world together. What are you waiting for?

Some of the world’s largest mines are using technology to keep workers out of harm’s way.

When crisis strikes, technology can be as important as food or water. It helps organize the displaced and connect them with loved ones.



The Pace Of Tomorrow

At Nasdaq, we’re relentlessly reimagining the markets of today. Not by chasing the possibilities of tomorrow. By creating them.

The home of the ambitious

Nasdaq First North is the market for businesses that want to raise capital, get visibility and get the credibility of being a public company.

Where ambition is brought to life.

Ignite Your Ambition

Good is the enemy of great.

We Start Things

Each and every day our ideas and ambitions drive partnerships that change the pace of the marketplace and movements that take us all forward.

Fueling Ambition

People, products and services that are as ambitious as you are.


Information, communication and analytics. Our data, intelligence and consultative services help you become master of them all.


Nasdaq offers capital raising solutions to more than 3,500 companies around the globe representing more than $9.1 trillion in total market value.

We Make Things

Technologies and solutions that make markets more efficient and connected.

Investor Relations

The next generation of IR websites is here… helping you improve the user experience for your audience and simplify content management for your team.


Our trading platforms are core to our identity and support global equities, options, futures, fixed income, fx, commodities, derivatives and structured products.

Day to Day Ambition

The culture here is reflective of the dynamic entrepreneurship and exciting companies that we work with.


Technology that powers the world’s market operators, and listed and private corporations.


Watson Commerce

Combining business expertise with the power of cognitive insights.

Now, you can provide relevant and personalized experiences at each moment of the buyer journey. IBM Watson Commerce combines business expertise with cognitive insights to better understand customer preferences, behaviors, and market influences.

Elevate Your Supply Chain

IBM and Watson Supply Chain’s cognitive capabilities can help predict and mitigate disruptions and risks – and deliver greater innovation and value to your business.