Who says you have to spend thousands of dollars for a spectacular marketing campaign? With social media, both big and small businesses alike can compete for their target audience’s attention. [source: Social Media Today] All it will take is a strategy, a little creativity, and these steps to make a social media marketing campaign that
Why It's Time to Start Thinking Differently About Business Websites Is your business Website working as hard as it should be? Is it helping you to reach your real-world, bottom-line business goals? [source: Social Media Today] Most are not. In a day and age when it's possible to accomplish so much via the Web, most
Social Media Marketing is Here to Stay Join the businesses and organizations that have learned how to utilize social media for their benefit: Reach out and interact with current and potential clients and customers Remember to promote events and activities Encourage increased brand loyalty by providing followers with special offers and promotions Learn how a
In the busy world of social media, you don't want to get lost in the messages being thrown around. Thousands of marketers occupy Facebook and are promoting themselves to the biggest audience on the Internet. Here are some social networking tips and techniques to help you improve your social media marketing or jumpstart a new
Capacity – especially to plan and execute effective marketing strategies – is a big challenge for every small business. In this post, I’ll (Ross Kimbarovsky) offer 10 suggestions for how small businesses can supercharge their marketing efforts by leveraging social media. For each suggestion, I will discuss a basic strategy – for those who simply want to