What The Amazon Effect Means For Retailers It’s no secret that people are spending more and more time online. It’s also no secret that much of that time is spent, well, spending. [source: Forbes] However, a lot of the money going to online retailers is money that used to go to brick-and-mortar businesses. Amazon may
The Next Mobile Economy We’re engineers. Inventors. Problem solvers. And we’re in the business of opening your business to whatever’s coming next. Changing the Next Mobile Economy Mobile and digital technologies are driving disruption and creating a seismic shift in global economic activity. Businesses that are open – to new ideas, new ways of working
Digital transformation offers an unparalleled opportunity for small and midsize companies to get bigger, more nimble and turn the tables on much larger competitors. [source: Forbes] When everything is digitized and tracked, businesses can work directly with suppliers and customers while improving control over their business. Adapting to a Digital Marketplace To better understand how
The customer has always been king. Customer engagement is the holy grail of marketing; creating an emotional attachment to a brand can create loyalty, which means longer-term, less price sensitive and therefore more profitable customers. Customer engagement can make a significant financial difference: research from Gallop in 2014 found that customers who are fully
Digital innovation is reshaping the manufacturing (B2C) sector. Transforming A Business Grammy-nominated music producer and the proprietor of New York’s iconic Katz’s Deli is sitting down to discuss three meaty components of successful change: customer focus, innovation and agility. It’s Real. It’s Now. Technology is shaping our society & redefining the business landscape in a