Leaders in the adoption of the latest information technologies among small and medium-sized enterprises (SMEs) far outperform their peers in the marketplace, according to new research by The Boston Consulting Group (BCG). Technology leaders increased their annual revenues 15 percentage points faster than companies with lower levels of technology adoption and created jobs almost twice
Digital refers to a set of technologies changing people, customers, industries, companies, products and services. Digital technologies include mobile computing, social media, business analytics, big data, cloud, sensor networks and the like. These technologies have been coming ‘online’ over the past five years and are reaching a critical mass that is changing business. [source: Mark
There's never been a better time to innovate more and worry less. More than ever before, technology has given us the ability to change the world. Not tomorrow. Not someday soon. Now. Here’s to innovations big and small, and the technology that exists right now to make it all happen. When everything is securely connected,
Digital marketing is a popular topic and that’s not likely to change as we enter the new year. Still, there are some businesses that don’t think it’s worth the time and money, wrongly assuming that digital marketing is just a fad. [source: AllBusiness] This contributes to the fact that 39 percent of American small businesses
2015 Digital Marketing Survey How are small businesses adapting to the digital marketing realm? [source: Clutch] An online presence is increasingly significant and small businesses can immensely benefit from a digital marketing strategy. Clutch conducted a survey to determine the digital marketing tendencies of small businesses, including digital marketing budget, Website creation and updates, mobile