Content Marketing ROI

December brings many traditions: enjoying the holidays, wrapping up projects from the year that’s ending, and gearing up for the year ahead. One piece of the process is evaluating how you did in relation to the audacious goals you set on January 1. [source: Forbes] For many businesses, 2013 was the year you were going

By |2013-12-30T22:14:12+00:00December 30th, 2013|B2B marketing, B2C marketing, marketing|Comments Off on Content Marketing ROI

New Year’s Resolutions for Business Success

Improve Your Work-Life Balance With These New Year's Resolutions The end of the year is a good time to reflect on your business's progress over the past year and plan how you want your business to develop. [source: Small Business Canada] Do you want increased success in the coming year or the chance to enjoy

By |2013-12-30T16:19:16+00:00December 30th, 2013|B2B marketing, B2C marketing, mobile, social media, success|Comments Off on New Year’s Resolutions for Business Success

Achieve Your Goals

Whether you believe in resolutions or not, making a list of action items can help you achieve your goals in 2014. Even if you don't believe that New Year’s resolutions work, having goals for the new year might help you achieve them. [source: OpenForum] Goals and resolutions are essentially the same thing. You want to

By |2013-12-30T16:20:41+00:00December 30th, 2013|B2B marketing, B2C marketing|Comments Off on Achieve Your Goals

Marketing Trends for 2014

Marketing, by its very nature, is in a constant state of change. As much as we try to control the unknown and plan ahead, the fact is that marketing is inherently a reactive practice. [source: Imedia Connection] Being in front of the right audiences on the right channels with the right message is completely dependent

By |2013-12-26T14:51:51+00:00December 26th, 2013|B2B marketing, B2C marketing|Comments Off on Marketing Trends for 2014

Marketing Statistics that Will Help Your Business Succeed Online

Running a business is by no means an easy task... it takes commitment and an understanding of entrepreneurship and the Internet. To help you navigate the online marketing landscape, here are seventeen small business statistics. 66% of small businesses are maintaining or increasing spend on digital marketing. (AT&T Small Business Technology Poll 2013) 72% of

By |2013-12-16T18:19:28+00:00December 16th, 2013|B2B marketing, B2C marketing, marketing|Comments Off on Marketing Statistics that Will Help Your Business Succeed Online
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