Good Life
People live for good. The fortunate truth is, more good happens in life than bad. And we believe an insurance company shouldn't wait for something bad to happen to do something good. Good Hands for the Good Life. www.allstate.com
Changes in Insurance Marketing Strategies
2010 Patient Protection and Affordable Care Act (PPACA) — informally known as Obamacare — has changed the target audience of health insurance companies. Whereas before, health insurance companies marketed themselves in a b-to-b environment, the mandate that requires uninsured individuals to purchase an insurance plan that meets basic coverage standards by 2014 has created a new
2011 Market Trends May Affect Insurance Pricing and Capacity
The situation [source: Wells Fargo] The insurance market has firmed in 2011, especially in property, workers’ compensation, and lead umbrellas. As a result, some companies may see rate increases and reduced capacity from carriers at renewal time. This is especially true for companies with historical losses, large property catastrophe exposures, and high-hazard occupancies. Consider these