More than a decade after the emergence of the e-commerce industry almost half of Australian small-and medium-sized businesses still do not have a Website, according to an industry survey. The share of SMBs with a Website rose from 35 to 52 per cent in the past year, the remain businesses without a Website risk losing
Holiday Marketing Tips for Small Businesses As a small business competing against retail giants during the holiday season, you may be tempted to play the “Who can shout louder?” game. Not only is this hard on a small business’ time and budget, but it could also potentially alienate the loyal customers you’ve worked so
For some small businesses, the cost of establishing a Website can seem prohibitive. However, recent data suggests that businesses without Websites are missing out on many customers and sales opportunities. Approximately 90% of nonfood retail purchases begin online as shoppers check out products, compare prices and hunt for deals. Even if your business does not
Workers who are being actively organized, as part of a campaign to create a new bargaining unit or to renew a contract, are probably the single most important online constituency for a labor union. Opening up lines of communications with these workers is the key to a successful campaign; just as important is providing workers
Small business owners know that their customers are headed online. That’s why you’re working hard to create a Web site that attracts customers, understands their problems, and sets your business up as the answer to that problem. But how do you know if your site isworking? If it’s meeting the objectives you originally set out