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Digital marketing is essential in today's world. With both competitors and potential customers constantly online, digital marketing is the only way to stay ahead. When you're a small business owner the online world can seem intimidating. [source: Huffington Post] Here is a list of five simple digital marketing strategies that any business owner can implement
The way people spend their leisure time is changing, and successful marketers change their marketing plans to shift with consumers. According to an article by Mya Frazier for Forbes, Lexus chief marketing officer Dave Nordstrom said that 50 percent of the brand's marketing budget goes to digital and emerging technologies. [source: Chron Small Business] Luckily
For a business to succeed in today’s world, it is important to have a strong digital footprint within the Internet. Therefore, when a business is defining its marketing plan, it must incorporate a solid digital strategy. Without a digital marketing strategy in place, new client acquisitions, brand visibility, and impactful revenue generating opportunities will likely
We wouldn’t be writing this article if a majority of small businesses were effectively utilizing digital marketing. Unfortunately, they aren’t. Studies show that 37% of small businesses aren’t using any type of digital marketing and 54% of all small business owners haven’t set up a single social media account. Yet, there’s a 100% chance that