Creating meaningful relationships with customers can be key to growing your small business. Here are some tips to help improve your customer engagement. [source: OpenForum] Keeping your customers satisfied can be one of the most important aspects of running a successful small business—and strong customer engagement goes hand-in-hand with this. Customers who develop a connection
How to Provide Great Customer Service in Your Small Business Excellent customer service can create loyal customers for life who are willing to refer your business to friends, family, and colleagues. [source: about.com] Providing customer service starts with a genuine desire to delight your customers, but you also have to think beyond selling your product
Good news, business owners of today: You're doing something right. In a recent survey by communications software provider CorvisaCloud, 60 percent of consumers said they believe that customer service overall has improved from 2013 to 2014. [source: Business News Daily] Despite the resources a company needs in order to keep up with increasing customer demands,
A mission critical element [source: Offerpop] A survey conducted by Offerpop of more than 120 digital and social media marketers from medium and large-size brands revealed that social media has become a mission critical element for a successful 2014 holiday marketing campaign. Brand marketers are developing a strong social media strategy, leveraging user-generated content, and
Every business has its own culture, good or bad. However, the best businesses carefully cultivate their own positive culture. [source: Andrew McMillan] Customer focus is an essential part of any successful business. And that focus has to be integral to the culture of the business, not bolted on. Defining that culture is a key step