With the change and evolution of modern technologies, small and medium businesses are doing everything they can to keep up, which can be said true for the rest of human society. Brick-and-mortar businesses are either changing their business models to an online one, or beefing up existing marketing efforts with digital marketing strategies – in
Pinterest, the social media picture sharing site, is on the rise. It’s at the point now where retail businesses can make real strides by taking advantage of it. This is because it’s right at the sweet spot between still being new enough to get people’s interest, but not so new that anyone’s heard of it
Consumers continue to embrace online retailing, but they also want to visit brick-and-mortar stores. In fact, most (56%) of shoppers said they would spend more money in physical stores if those locations allowed them to browse through their merchandise online first. This infographic, courtesy of Milo, highlights that the web currently is the channel of
In today’s crowded world of e-commerce, it’s not easy to make a name for yourself. New niche sites pop up constantly, while big players such as Amazon are work to undercut the growing competition by spreading into new territories and offering low prices and lots of perks. Meanwhile, the brick-and-mortar retail giants game such