Studies have shown that the higher a Website appears in the search results, the more users will visit that site. Search engine optimization has proven to be a useful tool in the world of Web 2.0. It helps to improve the volume and quality of traffic to a Website from search engines by using
If you look at The Daily, most iPad magazines, even Gawker's new redesign, they all have the same problem: They're not adhering to basic design principles that make any publication effective. We'll talk with Khoi Vinh of Subtraction.com and former design director of NYTimes.com about his new book, Ordering Disorder: Grid Principles for Web Design,
While the majority of people use search engines to find information on products and services, most small business owners do not use the Internet as part of their own marketing strategy. Only 44% of them have a Web site.* In fact, 82% of the population (consumers and small business owners) use search engines first to
[Crispin Porter + Bogusky] These days, its more crucial than ever to make a good first impression online. If your Web site is hard to navigate or just boring to look at, you’re probably not going to get many repeat visitors. Winston Binch, partner managing director of interactive at Crispin Porter + Bogusky and Scott Prindle,
[womenentrepreneur.com – July 2010] Small-business owners are intelligent, driven and savvy businesspeople. But when it comes to understanding how the Web works, most of them have no idea how to use the Web to their business’s advantage. Most Web sites fail when it comes to delivering new leads, new clients and new revenue. While every