As technology and digital marketing tools continue to improve, businesses will have to adapt to trends in marketing and consumer behavior. Businesses that are attentive to the current trends and changes will be able to quickly implement new tools and strategies for greater success and improved customer interaction. [source: World Economic Forum] Here are 15
Technology is about innovation and... innovation in business is all about doing things differently in order to provide better products and solutions, and an improved service to customers. [source: Grant McGregor] Technology is not just essential for day-to-day business processes, but it can also help companies to achieve growth and success when utilized effectively. Successful
Knowing what your customers want and think could catapult your business into new markets. Technology is moving at a faster rate than we could ever imagine, yet for micro-enterprises and startups, how can technology be used to help catapult them into new markets with new growth opportunities? [source: The Guardian] A study by the Institute
The Digital Future is not about technology, it's about empowering people. The world is going digital, whether you like it or not. [source: Slovenia Times] Digital is a very popular buzzword these days but what does it actually mean? Is it about all the flashy, new technologies, which are everywhere? Or is it actually about
Power to the people: how cities can use digital technology to engage and empower citizens Tom Saunders at NESTA: You’re sitting in city hall one day and decide it would be a good idea to engage residents in whatever it is you’re working on. How do you go about it? [source: The Gov Lab] In