Strategies for Launching a Brand Presence on Pinterest

Many marketers have heard of Pinterest, but despite this, most brands have yet to hop on the hottest new social network. In this article, we’ll look at why Pinterest is important to brands and provide seven simple steps for leveraging brand presence on Pinterest. [mashable] Pinterest has quickly become one of the top five referring

By |2012-02-29T20:40:38+00:00February 29th, 2012|social media|0 Comments

Social Media: Less will be more!

6 Reasons Why ‘Less Is More’ Will Be the Social Marketing Mantra in 2012 With companies across verticals creating their “Highlights of 2011” and “Predictions for 2012” lists, we thought it might be interesting to create a more useful hybrid. — Michael Heffring, Expion News What if we analyzed the millions of social interactions powered

By |2012-02-28T15:54:58+00:00February 28th, 2012|social media|0 Comments

How to Build a Blog Following

Marcus Sheridan and Stan Smith know blogs. Both of them generate content on leading social media-centric sites that they’ve built up themselves. The Social Media Examiner recently named Sheridan’s Sales Lion and Smith’s PushingSocial.com among the top ones out there. — Karlee Weinmann, Open Forum So how did they get there? Sheridan, whose other job is running River Pools and Spas, and

By |2012-02-23T16:16:57+00:00February 23rd, 2012|blog, social media|0 Comments

How Pinterest Can Benefit Your Small Business

At first glance, Pinterest seems like just yet another social media site. The neatly-designed grid allows users to “pin” and “like” visually-appealing images. They appear on virtual bulletin boards that users can rename and edit into categories such as “favorite places and spaces,” “products I love,” and “for the home.” Many people share recipes and organize wedding

By |2012-02-23T16:15:38+00:00February 23rd, 2012|social media|0 Comments

The Deadly Sins of Social Media Marketing

If you’ve already realized the importance of building a business presence on the social media, you’re right on track. However, don’t picture the task ahead as a matter of throwing mud pies at the wall and hoping they’ll stick. Nor should you assume that it’s all about setting up accounts at multiple social media channels

By |2012-02-16T15:50:53+00:00February 16th, 2012|social media|0 Comments
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