As your small business grows and evolves, you'll probably find that some of your promotional tactics are no longer as effective as they once were. Your business — and the world around it — is changing all the time, and the occasional marketing makeover could be just what your brand needs to get back in
Yodle has released the findings from its first Small Business Sentiment Survey... which recently asked 306 small business owners nationwide for their perspectives on a variety of topics, and found some interesting results when it comes to SMBs and technology. According to a recent survey, which was conducted by a third-party research firm, “many small
So much of today's marketing is purposeless and boring. Here are five ways the best marketers get above the noise. [source: Kevin Daum, Inc Magazine] Lots of people identify themselves as marketers, but sadly many of them just shuffle paper and spread useless and ineffective social media. They spend other people's money creating worthless brochures
Everyone loves a good before and after photo... but have we adapted as well to the before and after of marketing? Because when it comes to marketing, the times have changed. [source: Yahoo Small Business] Before, you relied on good onsite customer service, now customer service includes a consistent social media presence. And cold calling
Brand publishing is hard. Trust them — they know. Everyday, The Content Strategist & The Freelance Strategist create content that they hope will help writers, multimedia and marketers tell better stories while also moving the needle for Contently. Below are quotes from some great thinkers, writers and marketers that will get you pumped up to