Unlike traditional approaches to marketing where you specifically target prospects with direct response offers, engagement marketing allows your audience and potential customers to interact with you and shape how they would like to communicate with you. Engagement marketing begins when an interested person takes an action to begin an interaction with you. Engagement means someone
Pinterest, the social media picture sharing site, is on the rise. It’s at the point now where retail businesses can make real strides by taking advantage of it. This is because it’s right at the sweet spot between still being new enough to get people’s interest, but not so new that anyone’s heard of it
Twitter is a really powerful tool for online social networking, promoting your online work and getting to know people in the Web world around you. To maximize your use of Twitter, you want to gain followers on the site. The more people that you have following you there, the more likely it is that they