Increase Your Brand’s Growth Online And Improve Ad Results

  Companies spend a significant amount of time and money on advertising and marketing their brand’s products or services. It used to be that when you advertised on offline channels like TV and print, you just hoped for the best in terms of results. [source: Forbes] Now, with digital marketing and digital advertising you can

By |2017-09-12T12:28:46+00:00September 12th, 2017|B2B marketing, B2C marketing|Comments Off on Increase Your Brand’s Growth Online And Improve Ad Results

Digital marketing is really worth it.

Digital marketing is a popular topic and that’s not likely to change as we enter the new year. Still, there are some businesses that don’t think it’s worth the time and money, wrongly assuming that digital marketing is just a fad. [source: AllBusiness] This contributes to the fact that 39 percent of American small businesses

By |2016-12-16T21:01:36+00:00December 16th, 2016|digital, marketing, small business|Comments Off on Digital marketing is really worth it.

Small Business and the Web

2015 Digital Marketing Survey How are small businesses adapting to the digital marketing realm? [source: Clutch] An online presence is increasingly significant and small businesses can immensely benefit from a digital marketing strategy. Clutch conducted a survey to determine the digital marketing tendencies of small businesses, including digital marketing budget, Website creation and updates, mobile

By |2016-09-22T21:44:49+00:00September 22nd, 2016|B2B marketing, B2C marketing, digital, small business|Comments Off on Small Business and the Web

Digital Marketing

Time to Grow Up Twenty years after the first banner ads popped up online, digital marketing is still in its infancy, according to a recent study from A.T. Kearney and the University of California Berkeley Haas School of Business. [source: A.T. Kearney] Digital media spending will reach $234 billion in 2015, and within two years,

By |2016-02-21T15:59:15+00:00February 21st, 2016|digital, facebook|Comments Off on Digital Marketing

Marketing for a Digital World

The way people spend their leisure time is changing, and successful marketers change their marketing plans to shift with consumers. According to an article by Mya Frazier for Forbes, Lexus chief marketing officer Dave Nordstrom said that 50 percent of the brand's marketing budget goes to digital and emerging technologies. [source: Chron Small Business] Luckily

By |2016-01-11T17:25:05+00:00January 11th, 2016|B2B marketing, B2C marketing, digital, marketing|Comments Off on Marketing for a Digital World
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