Turn your associates into brand advocates

It's critical to successful customer engagement that your store associates be effective brand advocates, but in today's digital economy their roles and tools are changing. New business strategies, technologies and devices are fundamentally changing the way they work and how you attract, empower and retain the best people for the job.

By |2018-12-04T15:19:15+00:00December 4th, 2018|digital transformation, technology|Comments Off on Turn your associates into brand advocates

Personalize the customer relationship

Understanding your customers requires more than data. You need contextual insights to pull them into your store and improve conversion. By uncovering individual behavioral insights, you can personalize each experience, optimize engagement and make relevant, compelling offers in real-time.

By |2018-12-04T15:16:54+00:00December 4th, 2018|digital transformation, technology|Comments Off on Personalize the customer relationship

Role of digital in driving customer engagement

The customer has always been king. Customer engagement is the holy grail of marketing; creating an emotional attachment to a brand can create loyalty, which means longer-term, less price sensitive and therefore more profitable customers. Customer engagement can make a significant financial difference: research from Gallop in 2014 found that customers who are fully

By |2018-10-22T21:36:58+00:00October 22nd, 2018|digital, digital transformation|Comments Off on Role of digital in driving customer engagement

Keep Your Customers Engaged

Customer engagement is important for the growth of any business. In today's digital world, engagement is the difference between respectable growth and unacceptable churn. [source: Stunning] Unsurprisingly, research has found that the number one reason for churn in the SaaS industry is lack of product use. The customer’s relationship with the company is also a

By |2016-11-04T16:56:20+00:00November 4th, 2016|B2B marketing, B2C marketing|Comments Off on Keep Your Customers Engaged

The World of Pitney Bowes

We are a global technology company powering billions of transactions all over the world. Our business enables these transactions in commerce through five key areas: customer information management, location intelligence, customer engagement, shipping & mailing, and global ecommerce. Pitney Bowes Code Inspire Pitney Bowes Code Inspire is a program that creates business value through diversity,

By |2016-01-18T18:08:46+00:00January 18th, 2016|technology|Comments Off on The World of Pitney Bowes
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